FIN * DIP:SCENE:Georgiana-Marie Finch
Monday, 23 May 2011
1.4 Evaluation.
During this unit, whilst we were at the Southbank, we took a trip to the IMAX cinema and watched a 3D film so that we could have something to discuss about when we came across the sector of 'Film'.
Throughout this project I had a lot of strengths and weaknesses. I was very strong with using my creativity on my leaflet that I produced and also strong at researching with different ideas and sources (finding out information). But, on the other hand, I was slightly weak at staying commited to my blogger and keeping up to date as I had problems using blogger with my laptop at home.
I feel that I could of made quite a few improvements within this unit such as getting more written down and updating my blogger much more often than I initially did. Also, I think I could of followed instructions more carefully, sufficiently and quickly so that towards the end (by the deadline) I didn't have to rush.
I think, overall, I have done my work to an acceptable standard. I think with the amount of work I have produced, I could be able to gain a reasonable grade.
Sunday, 22 May 2011
1.4 Draft for the guide to the Creative and Media Scene in The Southbank.
I didn't get to finish this back cover draft but I did get a rough idea from it of how I would like my actually back cover to look like. When I look at my back cover, I realise that the draft I got my ideas from is the left hand side one.
LOG: Overall I think my drafts did help me but they could of helped me a lot more. I feel I could of added much more detail into them so that when it came to the final piece, I didn't have to work as hard. All in all, I do think that my drafts were acceptable because they helped me with the bits that I didn't end up focusing much on.
Friday, 20 May 2011
1.4 Drafts of a guide to the creative and media scene in the Southbank.
This guide is double sided like my final piece. It has a good colour scheme because the black background makes the light coloured pictures stand out. It looks very dynamic the way the owl looks like it is coming out at you on the front cover (like the films at the actual IMAX cinema when you have your 3D galsses on).
This leaflet is from the southbank along with the others that have been scanned onto this page. This leaflet didn't really inspire me like the others as I was planning to do an information booklet. The colour scheme on the other hand looks really good because the background is dark (black) which makes the green headings and white text stand out. Also, having the writing overlay the pictures makes the leaflet look very modern.
The yellow double sided is the front cover of the information booklet advertising details of upcoming shows that are taking place at southbank. I like the way it has a yellow background because it makes it bright and very eye catching for the readers. Having the bright blue image of the fist and the top of the guitar over the birght yellow background is very eye catching.
This white double sided is the inside of the booklet. I like the fact that the person who made it kept it plain due to the fact that there was already alot happening on the front/back cover. In my own opinion, I think that if this double sided bit of the booklet wasnt kept plain then it would back the booklet over done because of the fact there is already so much happening on the front and back cover.
LOG: Out of all of the leaflets above, I see that the last leaflet (the one with the yellow front and back cover and white double sides inside) is the most eye catching which means that I think it could attract a much more wider range of an audience. I think that I could have made myself be inspired by these leaflets so that it could make the whole task be a lot easier.
Friday, 11 March 2011
1.4 Final outcome: Guide to the creative and media scene in the Soutbank.
I chose my front cover to look like a slight collage instead of just plain words and pictures. I took all the pictures myself and used photoshop to edit some of the colours. I had trouble with the top bit (the bit that has the different colours and patterns) because I wasn't planning to use those patterns in the first place. They were going to be just plain colours.
Above is my favourite part thats in my whole leaflet due to the fact it looks like "top quality". Again i took all the pictures myself at Southbank and edited them all on Adobe Photoshop except for the images on the right hand page (the sillouette of the guitarist and drummer) which I had gathered from google and just blanked the people out by editing them on Adobe Photoshop. On the Southbank Centre sign (left hand side), I made the picture go in greyscale (and also crossed out the other venues in red) except for the sign that said 'Royal festival Hall' so that the readers realise quicker what the main focus of my leaflet is.
This is how my back cover turned out. I was not expecting it to but I have seemed to realise that my drafts slightly went to plan (only a little bit). Again, I took all the pictures on my own when my class and I went on the trip to the Southbank Centre. The only picture that I didn't take is the one of the map in the bottom right hand corner. I got that picture from the internet (Google) but then edited it on Adobe Photoshop so that it looked as though it was my own and not copied.
LOG: Overall I think my leaflet was very successful and I don't think I would personally change any of the designs on the final outcome. My drafts came in handy at some points throughout the making but they wern't really as inspiring as they could of been.
1.3 A personal critical response to the IMAX and the film "Avatar".
The IMAX cinema is a brilliant experience. The screen is approximately 36 metres x 29 metres (on an average of 8 stories high) and is known to be that bright light in everyone’s life. IMAX stands for Image Maximum, so in the end, it does live up to its name. IMAX is a cinema that has the best 3D effects and sound in films that are eye popping and ground shaking. I have been to normal cinemas that have 3D movies so I knew what I was expecting, but as soon as I started watching the film at IMAX, I found out its so much different to the original cinema screenings. When I got home I was so interested in how they created something that sprouts out in front of your eyes so I researched it and this is the outcome I received:
“To create the illusion of three-dimensional depth, the IMAX 3D process uses two camera lenses to represent the left and right eyes. The two lenses are separated by a distance of 64 mm (2.5 in), the average distance between a human's eyes. By recording on two separate rolls of film for the left and right eyes, and then projecting them at the same time, viewers experience seeing a 3D image on a 2D screen.”
Whoever came up with such a great idea are genius’ as they have allowed to enjoy a movie with more depth and made it even better for children to actually contribute for educational purposes. Just knowing that this already has been inventing, makes me look forward for all the more exclusive technology in the future.
Where the IMAX is located is not such a good idea because it is hard to find if you don’t really know the area too well. Also, if someone wanted to drive there, there wouldn’t really be any parking places. But, on the other hand, it is a good spot because it is around a quiet area (underground) and also it won’t get as busy on the way there as it would have been if it was placed on a main road.
Since my classmates and myself (including teachers) went as a group, we only had to pay £8.75 which may seem expensive but worth it for the quality. The talk with the educational manager, Charlie Brooks, could have been better. She didn’t really go into depth with what she was saying which means my notes haven’t got as much detail as it could have had. The facilities there seem nice and fresh. The toilets are clean and seem as though they get cleaned frequently. Also the cinema screening itself is very clean too. They take very good care of their equipment.
Film: Avatar
Released: December 2009
Production Companies:
· Twentieth Century Fox Film Corporation
· Dune Entertainment
· Ingenious Film Partners
· Lightstorm Entertainment
Actors/Voices:
· Sam Worthington > (Jake Sully) – In the film Jake seems like a helpless soul at the beginning but then later on he becomes “two faced” due to him tricking his fellow avatar friends into think he wants to be family.
· Zoe Saldana > (Neytiri) – Neytiri is a very confident woman who knows what she stands for. Any woman could call her a role model due to all the independence that she holds.
· Sigourney Weaver > (Dr. Grace Augustine) – Sigourney’s part seems critically rude and the beginning but later on I began to see the actual warmth in her heart steaming up.
· Stephen Lang > (Colonel Miles Quaritch) – Throughout the whole of the film, Stephen Lang plays the part of a character that is very selfish and cold hearted.
· Giovanni Ribisi > (Parker Selfridge) – Not a nice person at all. All he was good at in this film was destroying peoples lives and habitats in a very selfish way.
· Joel Moore > (Norm Spellman) – Norm seems as though he is the stupid doughnut in between all of them but has to be a person that everyone loves.
· Wes Studi > (Eytukan) – Eytukan surely has all the qualities to be king. Protective over his daughter and protective over his kingdom.
· Laz Alonso > (Tsu’tey) – This prince is in hold of a very scary personality and is just like his king, protective over his sister.
When “paraplegic” Jake’s brother is killed in a robbery, he decides to take his place in a mission on the distant world of Pandora. When he gets there, he then begins to notice of greedy corporate figurehead Parker Selfridge's targets of driving off the native humanoid "Na'vi" in order to grab all the treasured material spread throughout their rich woodland. In exchange for the spinal surgery that will fix his legs, Jake gathers intel for the uniting military unit organised by Colonel Quaritch, while at the same time trying to intrude the Na'vi people with the use of an "avatar" identity. While Jake begins to bond with the native tribe and quickly falls in love with the beautiful alien Neytiri, the impatient Colonel moves forward with his brutal massacre dealings, forcing the soldier to take a stand - and fight back in an epic battle for the fate of Pandora.
I liked the film a lot because it’s something that you don’t see in the cinemas all the time. It has a lot of qualities and just knowing it took more than 10 years to create, makes me value it more every time I do watch it. The 2 things I didn’t really like about the film is that it ran over time a bit and also the fact that if it wasn’t in 3D then it wouldn’t actually be as good as it turned out to be.
Friday, 4 March 2011
1.3 Research on developing a personal critical response to the film "Avatar".
Ben Child from The Guardian newspaper:
James Cameron’s 3D box office behemoth is back in the multiplexes, with an additional nine minutes of footage to tempt cinemagoers back to Pandora, the far-flung moon inhabited by majestically terrifying jungle beasties and 12-ft tall, blue-skinned extras from a Tangerine Dream album cover shoot. Now almost three hours long, the movie is as visually spectacular as ever, and the 3D work is still the best yet seen in what remains a pretty fickle field. But there's not much here to delight anyone who did not adore Avatar the first time around, a mere ... ooh ... nine months or so ago. Of the new footage, the much-trumpeted "Pandoran porn" scene, in which we finally get to see some Na'avi nookie, is hardly worth the editing time, while a new death scene for tribal chieftain Tsu'tey is so tonally weird that it's obvious why it never made it in the first time around.
Sukhdev Sandhu From the Telegraph newspaper:
http://www.telegraph.co.uk/culture/film/filmreviews/6832593/Avatar-full-review.html
Avatar arrives swathed in hyperbole. It’s meant to be the most eagerly awaited film of the last few years. The most expensive movie ever. The film with the wildest, most breathtaking and out-there digital effects any director has ever hatched up. It’s the envelope pusher, the film that redefines the possibilities of cinema, the work whose trickle-down effects on other artists will be felt for decades to come. At a point in the decade when critics are looking back, this is a film that is meant to be looking forward and boldly going where no film has gone before.
Some people love movies to be talked up in this way. They respond to the drama and buzziness of it all. Others — including you? — perhaps feel a little bullied and coerced. What if you neither knew or cared about how Avatar was the long-drawn out follow-up to director James Cameron’s Titanic? Does that make you any less of a film lover? Movies as aggressively marketed as this feel less like art, and more like maximum-impact juggernauts.
Avatar is set in 2154. The world is dying. Its energy resources are almost spent. Its inhabitants, represented by the US military, have travelled to a distant planet called Pandora where they hope to extract a valuable mineral called Unobtanium (My sides! My sides!) that will save the earth. In their way stand the Na’vi, fierce, proud and very blue-skinned tribespeople who are determined to resist the rape and plunder of their precious eco-system.
The earthlings, led by bull-headed Colonel Miles Quaritch (Stephen Lang), aren’t able to handle the atmospheric pressure on Pandora. Helped by star biologist Grace (Sigourney Weaver), they create an avatar — a half-human, half-Na’vi hybrid — to go on information sorties and to act as a cultural diplomat.
The person chosen for this role is Jake Sully (Sam Worthington). He’s a former Marine who lost his legs in action. Worse, his twin-brother, a super-intelligent scientist, has died. Grace dismisses him as a “Jarhead dropout”. This of course means (Cameron is not a director for whom complexity and moral ambiguity rate large) that the story, among other things, will be one of personal redemption.
Jake, on one of his recces, is saved by a Na’vi called Neytiri (Zoe Saldana). She may have strange yellow eyes, but she can speak English, tame wild creatures, and has the toned body and skimpy clothing of a beach volleyballer. She’s a hippy, Climate Camp version of Lara Croft. They fall in love. He goes native. Soon, helped by Grace and a gang of humans (or Sky People as they’re known to the Pandorans), he tries to save them from what seems inevitable annihilation.
To this fusion of science fiction and environmental parable Cameron adds a contemporary spin by lacing his script with War On Terror allusions. “Well, well, well!” smirks Quaritch as he looks forward to the bloody violence he’s about to wreak on the tribe he regards as 'blue monkeys’ and 'savages’, “I’d say diplomacy has failed.” Later, he laughs: “We will blast a crater in their racial memory so deep they won’t come within a thousand clicks of here ever again.” These topical jibes feel superfluous. Largely, because Quaritch — like Grace, Jake and every other character — represents a type rather than an individual. The actors do what they can with their roles, but they don’t get the chance to invest their roles with the gravity of Weaver in Alien or the emotional heft of Winslet and DiCaprio in Titanic.
Cameron, whose fastidious micro-management of the film’s journey to the big screen has been endlessly marvelled at by interviewers, has cloth ears. Neytiri’s post-coital statement — “You now Jake. We are mated for life” — has all the lyricism of “Me Tarzan. You Jane.” As for James Horner’s soundtrack? Imagine if you will a collaboration between Sting, Enya and Celine Dion — a ululatory, cross-legged, over-ripe symphony of faux World Music. Actually, it’s worse.
As a visual spectacle, Avatar works much better. Not all of you will be in a position to watch it in 3D, and those of you who wear glasses may tire of donning two sets of spectacles for 161 minutes. But still: the fogginess and dimmed images of so many previous 3D films — Pixar’s Up the most recent offender — have been replaced by an impressive crispness and clarity.
The scenes in which Jake’s avatar runs out of his compound, skidding and sliding with glee at his new ability to use his legs, are rendered in almost tactile fashion. Later, when he wanders through the alien forests of Pandora, the sense of a world opening up — its lush orange flowers, its mysterious fragrances, its hissing animals that lunge at him from all angles — are brought to life to magical effect.
Later still, when a landscape of floating mountains hovers into view, or when a Lord of the Rings-style epic battle between humans and the Na’vi is in full force, it’s hard not to be a little awestruck. Most pleasingly, teams of artists and digital tweakers have succeeded in making the blue faces of the Pandorans twitch and grimace and wrinkle with rare realism.
These moments are spellbinding, but not enough to obscure the fact that Cameron should have been more brutal in his editing: the start has too much talky exposition, the middle section meanders, and the final half hour, while it manages to avoid the Transformers-style mayhem it threatens to ape, doesn’t do enough to convince you that all you’ve been watching is a tricked-up, digitally-sophisticated mash-up of Pocahontas, Dances With Wolves and Last of the Mohicans.
So no: Avatar is not the future of cinema. It’s not the present. In fact, it’s barely even the past of cinema. It’s an achievement to make 3D look as good as it does here, but that counts for little if the characters are all in 1D. The film is a triumph of effects over affect.
Andrew Jack (senior journalist at the Financial Times):
http://www.culturekiosque.com/nouveau/cinema/film_review_avatardetailajack449.html
I felt increasingly uncomfortable as I watched James Cameron’s vastly expensive, exhaustively-gestated film Avatar. It wasn’t to do with the astronomical budget and light-years-long production, nor the result of my recently sprained back (although the length of the film, on top of a full 45 minutes of previews and adverts, didn’t help that either).
It wasn’t the general sense of being sucked involuntarily into a thrilling adventure with some impressive special effects, which works well on a superficial level and had my 10-year-old son and his friends instantly clamouring for a fresh viewing.
It wasn’t even primarily the consequence of the enormous and excessive marketing and merchandising hype, making it impossible for anyone who walks around town, watches television or reads a newspaper to be unaware of those strange white blotched, be-tailed and blue-skinned giant humanoid Navi with distorted faces who dominate the film.
My main concern, as the epic dragged on ineluctably towards its ever more predictable conclusion, was the underlying message. The good aspect, I suppose, was the righteous, politically correct theme: that evil, unethical, capitalist man in the ruthless pursuit of natural resources is destroying both his own environment and the traditional peoples who live in harmony with it. A bit of anti-imperial, pro-nature propaganda is no bad thing.
But it’s a convenient cop-out to transfer the story to an exotic far-flung planet in the distant future, with much of the action played out by Avatar surrogates. It cowardly avoids any too-direct and sensitive parallels with our own present and all-too-Earth-bound, human-driven dilemma. Such a film closer to home might involve a few more shades of grey rather than stark monotone Navi blue. Despite the 3D vision, the characters and plot in Avatar rarely rise above 1D.
The distance from our own reality also allows an easier transition to implausibly corny extremes, as we are initiated into a Gaia-like religion that manifests itself through glowing white aerial tree-roots. Its anthropomorphic name, incidentally, is the goddess Eywa — intriguingly close to the Arabic word for "yes."
Equally stretching the credibility limits of the known universe are the Navi themselves, whose telepathic-like communication with the wild animals they tame requires the temporary entanglement of the mass of mini-roots on the ends of their pony-tails to equivalents on the poor animals they tame.
But the really depressing aspect of the whole saga is still more fundamental. The Navi may be tall, strong, nimble, eco-savvy and intelligent (for the sake of our human "heroes," some even conveniently speak English). But the plot inevitably requires an American Earthling (or rather his virtual avatar) to come to the rescue, taking charge of his new-found exotic friends in order to save them.
And, still worse, their only defence, inevitably, is violence. Used in the hands of the righteous, it seems, the laws of Hollywood are indeed universal: aggression delivers. Subtlety, cunning, humour, negotiation, trickery, or even a gentle application of force are apparently not in the toolbox of this latest creation that requires the usual deployment of serious firepower, most of it apparently hardly updated since Vietnam let alone Iraq.
Despite the inter-galactic travel, in that sense Avatar dovetails closely with our modern era, when pimply CIA and U.S. Army hirelings operate joystick-controlled drones that kill real people in Pakistan, while their own inconveniences are limited to the level of air conditioning or the extent of available popcorn.
Nevertheless, there are some upsides, and more positive messages, too. After all, our hero Jake Sully is a marine who breaks free of his military bonds and conventions to switch sides and support the just.
Furthermore, he is played as a paraplegic — albeit within limits (Sam Worthington, the actor is able bodied, and he really comes into his own as his able-bodied avatar).
Sigourney Weaver does a great job in surpassing her Alien moment, as a tough but righteous scientist who defiantly smokes cigarettes (an act that is presumably now all but illegal on screen, except perhaps in a parallel, avatar-dominated solar system?).
A modest, but rather unsubtle, Cameron clin d’oeil to Apocalypse Now has Stephen Lang as the evil human colonel playing a touch of the Valkyries as he goes for the Navi kill.
If other characters also fail to move even into 2D, there are nonetheless some impressive 3D effects. You swoop with the protagonists off cliffs and bound across vertiginous forest tree-top branches. Personally, I found some of the 3D adverts that preceded the film itself were more striking.
There again, by popular child pressure, we are off to see it again shortly.
1.2 Research on the creative and media employment roles and requirements in London. (Sources included)
Research on Working Roles in London
Architect:
(http://ww2.prospects.ac.uk/p/types_of_job/architect_job_description.jsp)
(http://ww2.prospects.ac.uk/p/types_of_job/architect_entry_requirements.jsp)
Architects design buildings, sculptures, landscapes etc. The project that they choose to attain is the one that they have to control from start to finish. They can design them from scratch or take something old and improve it with a unique mind. They work very closely with their clients and the construction team so that the task is completed up to the highest standards possible.
To become an architect you need a portfolio of you doing some sort of building or designing work, excellent ICT skills, a driving license (if possible), leadership/teamwork skills, fantastic organizational skills etc.
Firm/s in London (http://www.londononline.co.uk/local/Building_and_Construction/Architects/):
Allies & Morrison
Architects (Office & Administration)
Tel: 020 7921 0100
Address: 85 Southwark Street, London, SE1 0HX
Graphic Designer:
(http://ww2.prospects.ac.uk/p/types_of_job/graphic_designer_job_description.jsp)
(http://ww2.prospects.ac.uk/p/types_of_job/graphic_designer_entry_requirements.jsp)
Other than an architect, a graphic designer designs products such as websites, books/magazines, product packaging, games (computer too), activities etc. Graphic designers go over the brief with the client r accountant manager that gave it to them and they have an agreement. They develop creative ideas and concepts choosing the appropriate media and style to meet the client’s objectives.
To become a graphic designer, you would need to have a degree/HND in the following (one or more) subjects:
· Graphic design
· Illustration
· 3-D design
· Fine art
· Visual art
· Photography
· Film/Television
· Communication design
Firm/s in London (http://www.londononline.co.uk/local/Media/Graphic_Design/):
2Fold Design
Designers – Graphic (Office & Administration)
Tel: 020 7928 3200
Address: 104 St Georges Road, London, SE1 6EU
3 Fish In A Tree
Designers – Graphic (Office & Administration)
Tel: 020 7928 8023
Address: Oxo Tower Wharf Barge House Street, South Bank, London, SE1 9PH
Contemporary Dancer:
(http://ww2.prospects.ac.uk/p/types_of_job/dancer_job_description.jsp)
(http://ww2.prospects.ac.uk/p/types_of_job/dancer_entry_requirements.jsp)
Being a dancer as a job is generated from an early age hobby. They use movement, gestures and body language to represent a character, situation or abstract idea to an audience (usually to the music that is accompanying them. Many dancers will need to combine part-time jobs in areas such as performing, administration and teaching.
It is very implausible that someone that has never taken a degree or course in/on dance (or has done nothing to do with dance at all) would be able to enter a dancing career.
Firm/s in London (http://www.londononline.co.uk/Dance/):
Morley College
Tel: 017 1928 8501
Address: 61 Westminister Bridge Road, London, SE1
Session Musician:
(http://www.myjobsearch.com/careers/session-musician.html)
Session musicians are people that play the background music for a recording artist in a studio. The main responsibility of a session musician is to back up the leader of a group in the recording studio, commercial or sometimes even in a live concert. So that they, the session musicians, can get as much work done as possible, it has to be in their best interest to know how to play a range of different styles on a range of different instruments. It is the liability f the session musician to play what they have been told to play by the producer/leader. Although they get paid by the hour, session musicians need to be very reliable and easy to get along with.
There are no academic barriers for entry. However, having a GCSE or HND in music (production) can set the session musician apart from those with just the studio experience which is particularly relevant for session musicians who are looking to work with major labels.
Studio/s in London (http://www.londononline.co.uk/local/Music/Recording_Studios/):
Alaska@Waterloo Bridge Studio
Recording Studios (Factories & Manufacturing)
Tel: 020 7928 7440
Address: Railway Arches, 127-129 Alaska Street, London, SE1 8XE
Journalist:
(http://ww2.prospects.ac.uk/p/types_of_job/broadcast_journalist_job_description.jsp)
(http://ww2.prospects.ac.uk/p/types_of_job/broadcast_journalist_entry_requirements.jsp)
Journalists are responsible for investigating and gathering/reporting (big) news. Once they have all the information, they present it on news bulletins, documentaries, radio stations, television and online etc.
To become a journalist, you will need a degree in (one or more):
· Journalism
· Business
· Finance/Economics
· Government/Politics
Firm/s in London (http://www.londononline.co.uk/local/Media/Journalists/):
Mike Blake
Journalists (Business at Home)
Tel: 020 8852 3001
Address: 21 The Lawns, Lee Terrace, London, SE3 9TB
Actor:
(http://ww2.prospects.ac.uk/p/types_of_job/actor_job_description.jsp)
(http://ww2.prospects.ac.uk/p/types_of_job/actor_entry_requirements.jsp)
An actor/actress communicates a character and situation to an audience through speech, body language and movement. This usually involves interpreting the work of a writer under the instruction and support of a director (unless the work requires the actor/actress to improvise the reactions).
To become an actor/actress, you will need a degree in drama or a HND in performing arts.
Firm/s in London (http://www.londononline.co.uk/local/Arts_and_Culture/Theatre/):
Menier Theatre
Theatres (Sports, Leisure, Entertainment)
Tel: 020 7378 1712
Address: O’Meara Street, London, SE1 1TE
LOG: We were given a talk by Mrs Dowdey which I found very helpful and also using online job listing websites to find the businesses that are around London/Southbank. It took long to look for all these businesses and I had trouble finding them because of the internet connection not being at a good standard and also just in general I couldn't find the websites that I was actually looking for. I also had trouble posting this into my blog as there was something wrong with the actual blogger service.